Alberto Vieceli – Ok Ok – Twin Postcards

Collected and edited by Alberto Vieceli, this compendium of postcards from throughout Europe and beyond makes a point of emphasising the generic nature of the ubiquitous touristic greeting format. Printed on each page are full-size reproductions of a pair of postcards that share the exact same layout while showing very different holiday destinations. These juxtapositions create a playful and often incongruous visual effect. Through his attentive selection and layout of postcards from the collection, Vieceli poses questions about mass tourism and the capitalist marketing of cities and destinations.